Head of Marketing, Plastics & Regenerative Medicine

Company: AbbVie
Location: Irvine
Posted on: March 28, 2026

Job Description:

Company Description At Allergan Aesthetics, an AbbVie company, we develop, manufacture, and market a portfolio ofleading aesthetics brands and products. Our aesthetics portfolio includes facial injectables,body contouring, plastics, skin care, and more. Our goal is to consistently provide ourcustomers with innovation, education, exceptional service, and a commitment to excellence, allwith a personal touch. For more information, visit https://global.allerganaesthetics.com/. FollowAllergan Aesthetics on LinkedIn. Job Description Lead, develop, and execute marketing strategies for a diverse portfolio spanning plastics and general surgery, targeting hospital, ASC (Ambulatory Surgery Center), and clinic environments. Oversee the full lifecycle management of five leading brands in their respective categories along with medical educationand drive the success of upcoming product launches. Establish strong cross-functional partnerships and take an active role in both upstream business and product strategy. Cultivate meaningful relationships with internal teams and customers while continuously expanding market and competitive landscape insights. Champion change to ensure long-term sustainability and growth of the organization. Key Responsibilities: Develop and execute multi-year brand strategies in collaboration with Medical Affairs, R&D, Operations, Sales, Upstream Commercial, and Finance. Build and sustain cross-functional partnerships to ensure integrated execution of marketing initiatives. Develop comprehensive marketing plans encompassing clinic, hospital, and direct-to-consumer (DTC) segments and Social-driven revenue within plastics and general surgery. Lead, mentor, and manage a team of seven brand marketers, driving alignment with business objectives and fostering professional growth. Oversee the Medical Education department (12 team members), advancing initiatives that deliver training to over 1,500 residents, fellows, and surgeons per year, and ensuring educational programs proactively support clinician engagement and product adoption. Oversee all aspects of upstream marketing (market analysis, segmentation, portfolio strategy, product development) and downstream marketing (launch planning, demand generation, customer engagement). Drive brand strategy and activations across multiple channels to strengthen market positioning and enhance the customer experience. Develop and nurture relationships with key opinion leaders (KOLs), hospital administrators, device partners, and external agencies to amplify brand influence. Analyze market trends, competitive activity, and customer insights to identify opportunities and proactively mitigate risks. Manage marketing budgets, resource allocation, and track ROI for campaigns and strategic initiatives. Ensure compliance with all regulatory, legal, and ethical standards in marketing activities. Report on team performance, marketing KPIs, and strategic progress to executive leadership. Qualifications Bachelor's degree (minimum) in Marketing, Business, or related field; MBA preferred. 12 years marketing experience in healthcare, devices, or hospital/consumer segments and revenue functions, with 5-8 years in senior leadership roles (Director) Demonstrated track record of owning both marketing and sales outcomes and operating a fully integrated marketing-sales model. Proven ability to partner with or directly lead sales functions. Proven Leadership of teams in matrixed, cross-functional environments and managing through integration and change. Experience driving influence within complex stakeholder ecosystems (hospital, device partners, patient advocacy, etc.). Strong background in both upstream and downstream marketing strategy. Direct responsibility for revenue contribution and pipeline coverage aligning marketing investment strategy with sales capacity and growth targets. Skills: Strategic planning Team leadership and development Brand management Stakeholder influence and relationship building Market and customer analysis Project management Budgeting and ROI analysis Compliance and ethics Additional Information Applicable only to applicants applying to a position in any location with pay disclosure requirements under state orlocal law: The compensation range described below is the range of possible base pay compensation that the Companybelieves ingood faith it will pay for this role at the timeof this posting based on the job grade for this position.Individualcompensation paid within this range will depend on many factors including geographic location, andwemay ultimatelypay more or less than the posted range. This range may be modified in thefuture. We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick),medical/dental/visioninsurance and 401(k) to eligibleemployees. This job is eligible to participate in our short-term incentiveprograms. Note: No amount of payis considered to bewages or compensation until such amount is earned, vested, anddeterminable.The amount and availability of any bonus,commission, incentive, benefits, or any other form ofcompensation and benefitsthat are allocable to a particular employee remains in the Company's sole andabsolutediscretion unless and until paid andmay be modified at the Companys sole and absolute discretion, consistent withapplicable law. AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more: https://www.abbvie.com/join-us/reasonable-accommodations.html

Keywords: AbbVie, La Quinta , Head of Marketing, Plastics & Regenerative Medicine, PR / Public Relations , Irvine, California